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June 30, 2022

How to Have Originality In Your Business

How to Have Originality In Your Business

How important is it to have originality in your business? Is it even possible to be creative as a bookkeeper? Co-hosts Hannah Robinson and Melissa Honan discuss why originality is a bookkeeper’s greatest weapon and how creativity leads to business...

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How important is it to have originality in your business? Is it even possible to be creative as a bookkeeper? Co-hosts Hannah Robinson and Melissa Honan discuss why originality is a bookkeeper’s greatest weapon and how creativity leads to business success.

  • Hannah and Melissa start by describing their creative backgrounds and how being creative helps in building originality.
  • Melissa reveals, for the first time, that she initially went to college for fashion design - This is the primary reason she has such an easy time coming up with creative ideas.
  • Melissa explains how the less creative bookkeepers can build originality in their business by outsourcing or delegating tasks that demand creativity.
  • Hannah breaks down the misconceptions around creativity and originality - she also goes through some easy-to-implement hacks bookkeepers can use to differentiate themselves from the competition.
  • Melissa explains how analytical bookkeepers can turn their businesses into creativity hubs by experimenting with the branding and marketing side of the business.
  • Hannah explains how originality leads to a better customer experience.
  • Hannah asks Melissa what she does to maintain originality and cultivate creativity in her business - Melissa states she’s always open to new ideas.
  • Melissa talks about failing in business and why sometimes failing is necessary for success.
  • Hannah and Mellisa explain how comparing yourself to others will mean the death of your creativity - Melissa also admits to having fallen into the comparison trap numerous times in the past.
  • Hannah goes through simple steps you can use to spark your inner creativity and come up with original ideas.
  • Melissa explains the difference between being inspired by someone and flat-out copying.

 

 

Mentioned in this episode:

success@ilovebookkeeping.com