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Aug. 2, 2022
How to Sustain Your Business While Saying No to Clients Outside Your Niche with Brandy Derrick
Scared to niche down? Wondering what to do with the clients outside your niche once you niche down? Co-hosts Hannah Robinson and Melissa Honan talk to Brandy Derrick from Legal Ease Bookkeeping - they discuss the benefits of having a niche, what to do...
Scared to niche down? Wondering what to do with the clients outside your niche once you niche down? Co-hosts Hannah Robinson and Melissa Honan talk to Brandy Derrick from Legal Ease Bookkeeping - they discuss the benefits of having a niche, what to do with clients outside your niche, and the only time it makes sense to fire a troublesome client.
- Brandy Derrick is the owner of Legal Ease Bookkeeping - she helps attorneys grow their law practices by making financial statements easy to understand while teaching accounting professionals the ins and outs of legal bookkeeping.
- Brandy shares her journey into bookkeeping and what she learned running books for her father’s multiple businesses.
- Melissa asks Brandy about the benefits of running a virtual bookkeeping business - and what it’s like to serve clients in 27 states.
- Brandy describes the moment she decided to niche down and what she did to gather information about attorneys and businesses in her niche.
- Hannah asks Brandy what it’s like working with people who know the law from A to Z.
- Brandy shares how she got started in bookkeeping - and why she decided to start her own company with a specific focus on providing bookkeeping to attorneys.
- Hannah asks Brandy how she finds new bookkeeping clients and the places she believes her accounting leads like to hang out.
- Brandy reveals the pain points she endured during the first few months of her niching journey.
- Melissa and Brandy agree that trying to retain clients who cause a lot of friction in your business is never worth the trouble.
- Brandy reveals her favorite part of running a business - she also admits that running a business is not easy but can be a very rewarding journey.
- Melissa asks Brandy what she would recommend bookkeepers do when diving into the world of legal bookkeeping.
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